Small Business Website

Small Business Website

At Hero Digital Lab we believe that every business, now more than ever, should have online visibility. The first and most obvious place to start is with a stunning website! It is however interesting to learn how many start-up’s and long-standing small business owners do not have a website to showcase their great products or services. This is mostly contributed to the cost of professional website design. Hero Digital Lab are committed to the small businesses in South Africa and are focused on offering affordable website design packages to suit every small business’ budget.

With this philosophy in mind, we have created 10 key steps to follow when building an awesome small business website.

  • Register a good domain name (website address). Try something that represent your product or service.
  • Use a secure, scalable website hosting provider with good technical support. You can sign-up for hosting services via Hero Digital Lab @ only R160 per month, support included.
  • Make sure your homepage is clear and visual about of the services you offer. A good place to start is the homepage banner image and text.
  • Always use a content management system like WordPress or Wix.
  • If required, choose a well-known e-commerce platform like WooCommerce or Shopify.
  • Create an interesting and memorable website experience for visitors. Stunning images and graphics are key!
  • Ensure you optimize your small business website for search engines. This is a more technical aspect and might require an expert. We will always recommend an SEO plugin to get you on your way e.g. Rankmath
  • An important aspect of a successful website is new content! Try to regularly create and publish relevant and quality content or information.
  • Always install Google Webmaster Tools like Google Analytics and Search Console to help you analyse your sites performance and traffic.
  • Finally, ensure you have a good maintenance plan in place. To have a successful website that ranks well in search engines and does not get hacked, you need to make sure your website is properly maintained.

As you can see, creating a website may not be as easy as you originally thought. However, if you are unsure of any of the above items, our team of experts are ready to offer you advise and a free quote!

Remember, your website is the visitor’s first impression of your business. A well-designed professional website increases your credibility and will help to grow your business. Let us help you create the best website that will take your business from zero to hero.

Ready For Your Small Business Website?

One of our small business website designers are standing by for your call or email.  We are excited to speak with you regarding your specific needs.  We offer simplistic 3-page website packages to get you started (click for example) to fully comprehensive e-Commerce websites (click for example) to suite any need.  

Here is a few useful links on how small business can survive COVID-19.

The impact of COVID-19 has been overwhelming for many small businesses in South Africa. Entrepreneurs and business owners are being forced to adapt rapidly to find new ways of doing business or shift entirely to an online (e-commerce) model. Hero Digital Lab would like to support small businesses to adapt to this new normal. We are happy to supply you with a few links to useful sites and relief fund information. We are also happy to discuss a payment plan on any website requirements. Please chat to us!